In November 2012 the Birmingham Safeguarding Adults Board (BSAB) Communications Sub-group was shortlisted for a 2012 Chamberlain Awards in the ‘Partnerships for Birmingham’ category and was successful in winning.
The award winning ‘Eyes and Ears’ Campaign ran successfully in the autumn of 2011.
The project exposed hidden types of abuse through a series of posters and radio commercials on Smooth FM which demonstrated physical, financial, sexual and psychological, or emotional abuse and featured the young and elderly, those with learning disabilities, and people from different ethnic minorities.
The Communication group devised an emotive 12 week campaign to encourage the public to be the ‘Eyes and Ears’ of their community and to report adult abuse.
The involvement of all partner agencies was crucial in delivering the important message of recognising abuse and doing something about it so ensuring vulnerable individuals are protected from risk of harm.
Birmingham Safeguarding Adults Board Communications Sub-group, worked tirelessly to highlight the types of adult abuse in Birmingham and advise people on what action to take if they witness abusive behaviour
Fundamental to the success of this group was the active involvement of service users and multi-agency representatives from the partner organisations that make up the Birmingham Safeguarding Adults Board.
The award ceremony was attended by Alan Lotinga – chair to the Birmingham Safeguarding Adults Board, Julie Simcox -Safeguarding Adult Officer, Janis Deakin and Barry Clewer – Service User Led Quality Board representatives and other BSAB communication representatives.